Background: Visueltdagene is an annual event under the auspices of Grafill. The event contains both a 2 day seminar and a design competition, resulting in an awarding of prices and a party. Each year, the event, its content and its visuality has a theme, and this year it's Success.
Solution: We have focused on communicating success in all parts of the design, using Norwegian sayings about success. These sayings are visualized in photos which are placed in 3-D environments and the colours are held in golden tones. We have used classical typography and glossy paper to give the material the needed seriousity and elegance. And there will be more material to be looked at in May.
Stylist: Connie Berg/Pudder
Print: Jonny Fladby AS